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The European Commission Has Responded To Apple’s Decision Not To Launch Siri AI In The EU Saying The Choice Is “Apple’s And Apple’s Only” After The Company Asked For A Blanket Exemption From Its Digital Markets Act Obligations Rather Than Building A Compliant Solution

Siri AI: While Apple’s Craig Federighi Said The Company Was “Deeply Disappointed” And Blamed Regulators For Rejecting Its Proposed Trusted System Agent Framework, The Commission’s Thomas Regnier Said Apple Simply Failed To Build Interoperability Solutions That Meet EU Privacy And Security Standards

According to MacRumors and Reuters, the European Commission has pushed back forcefully against Apple’s framing of why Siri AI will not launch in the European Union. Commission spokesperson Thomas Regnier told reporters in Brussels that Apple had failed to develop interoperability solutions meeting EU privacy and security standards, and instead asked to be let off the hook entirely.

In Regnier’s own words: “The decision not to roll out Siri AI in the EU is Apple’s and Apple’s only. Apple was simply unable to develop interoperability solutions that meet essential EU privacy and security standards. Instead of trying to find a suitable compliance solution, Apple simply made a request to the European Commission to be exempted from their interoperability obligations. That’s not an option.”

The statement appears to contradict Apple’s characterisation of events. Craig Federighi, Apple’s senior vice president of Software Engineering, said the company was “deeply disappointed” and cited regulators’ refusal to accept any of Apple’s proposals, including a system called Trusted System Agent that would have allowed third-party virtual assistants to safely access the same device capabilities as Siri AI.

When iOS 27 and Apple’s other major new software updates are released later this year, users in the EU will not have access to Siri AI or any of its new features. Apple said it hopes to eventually bring Siri AI to the EU but offered no timeline.

To check out our previous coverage on Apple, the Digital Markets Act, and Big Tech regulation, read our articles here.

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